Service marketing : integrating consumer forces across the firms
By: Zeithaml, Valarie A./ Bitner, Mary Jo/ Gremler, Dwayne D.
Publisher: Boston ; McGrawHill ; 2006Description: 708.ISBN: 007-124496-4.Subject(s): Service industries - Marketing| Item type | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
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College Library | General Circulation | C HF 5415.122 Z37 2006 (Browse shelf) | Available | c007674 |
Total holds: 0
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| C HF 5415 M134 20137,680.00 Introduction to marketing | C HF 5415 M219 2006 Marketing ethics : cases and reading | C HF 5415.12.A78 M345 2013 Marketing in Asia/ Roger A. Kerin [etal] | C HF 5415.122 Z37 2006 Service marketing : integrating consumer forces across the firms | C HF 5415 1263 B74 2007 Business - to - business marketing | C HF 5415 1263 B74 2007 Business - to - business marketing | C HF 5415.1265 K425 20151,968.00 Likeable social media : how to delight your customers, create an inrresistable brand, and be amazing on facebook, twitter, linkedin, instagram, pinterest, and more |
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