Kellogg on marketing
edited by Alexander Chernev and Philip Kotler
- 3rd ed. --
- Hoboken, New Jersey : Wiley, 2023.
- xiii, 471 pages ; 24 cm
978-1-119906247
Marketing.
HF 5415 K45 2023
978-1-119906247
Marketing.
HF 5415 K45 2023