Stanton, William J. <br/><br/>
Fundamentals of marketing 

 - 10th 
 - New York  McGraw Hill, Inc.  1994 
 - 697 
<br/><br/><label>ISBN: </label>0-07-113561-8 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>GS 658.8 St26f 1994