Wirtz, Jochen <br/><br/>
Essentials of services marketing 

 - 3rd 
 - Boston  Pearson   2018 
 - 670 
<br/><br/><label>ISBN: </label>978-1-292-08995-9 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Service industries-marketing
<br/><br/><label>LC Class. No.: </label>C HD 9980.5 W567 2018