Marketing management : knowledge and skills
By: Peter, J. Paul/ Donnelly, James H.
Publisher: New York ; McGraw Hill ; 2013Edition: 11th.Description: 796.ISBN: 0-07-131-555-5.Subject(s): Marketing management | Marketing management - Case studiesItem type | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
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Books | College Library | General Circulation | C HF 5415.3 P478 20133,184.00 (Browse shelf) | Available | c008399 |
Total holds: 0
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C HF 5415.2 K445 20125,432.00 Marketing research for beginners : a practical handbook | C HF 5415.2 R43 2007 Marketing research : planning, methodology and evaluation | C HF 5415.3 P441 2007695 Consumer behavior and marketing strategy | C HF 5415.3 P478 20133,184.00 Marketing management : knowledge and skills | C HF 5415.32 H868 2010 Consumer behavior in the 21st century | C HF 5415.32 H868 20108,250.00 Consumer behavior | C HF 5415.32 H868 2013 Consumer behavior in the 21st century |
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