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Introduction to marketing

By: McDaniel, Carl/ Lamb, Charles W./ Hair, Joseph F.
Publisher: Singapore ; South Western Co. ; 2013Edition: 12th.Description: 835.ISBN: 1-133-27387-5.Subject(s): Marketing
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Item type Home library Collection Call number Status Date due Barcode Item holds
Books Books College Library
General Circulation C HF 5415 M134 20137,680.00 (Browse shelf) Available c008341
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C HF 5415 K96 2010 Principles of marketing C HF 5415 M134 20125,988.00 Marketing essentials C HF 5415 M134 20137,560.00 Introduction to marketing C HF 5415 M134 20137,680.00 Introduction to marketing C HF 5415 M219 2006 Marketing ethics : cases and reading C HF 5415.12.A78 M345 2013 Marketing in Asia/ Roger A. Kerin [etal] C HF 5415.122 Z37 2006 Service marketing : integrating consumer forces across the firms

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