International marketing strategy : (Record no. 74713)
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000 -LEADER | |
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fixed length control field | 00618nam a22002057a 4500 |
020 ## - ISBN | |
ISBN | 9781473778696. |
050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | C HF 1416 D66 2022. |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Doole, Isobel |
Dates associated with a name | 1954- |
110 ## - MAIN ENTRY--CORPORATE NAME | |
Relator code | author |
245 ## - TITLE STATEMENT | |
Title | International marketing strategy : |
Remainder of title | analysis, development, and implementation |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | United Kingdom: |
Name of publisher, distributor, etc. | Cengage, |
Date of publication, distribution, etc. | c2022. |
300 ## - PHYSICAL DESCRIPTION | |
Extent/Page number | xxv, 511 pages: illustrations; |
Dimensions | 26 centimeters. |
337 ## - MEDIA TYPE | |
Media type term | text, unmediated, volume. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes index. |
526 ## - STUDY PROGRAM INFORMATION NOTE | |
Program name | Business, Social Sciences , Marketing, Management, Accounting, Business Ethics, Economics, Entrepreneurship |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Export marketing--Management. |
700 ## - ADDED ENTRY--PERSONAL NAME/OTHER AUTHORS | |
Personal name | Lowe, Robin |
Personal name | Kenyon, Alexandra |
942 ## - ADDED ENTRY ELEMENTS | |
Classification | Library of Congress Classification |
Item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Item type |
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Dewey Decimal Classification | General Circulation | College Library | College Library | General Circulation Section | 03/24/2023 | 6375.00 | C HF 1416 D66 2022. | C010043 | 03/24/2023 | 03/24/2023 | Books |