Marketing research : measurement & method (Record no. 67194)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00440nam a2200181Ia 4500 |
| 020 ## - ISBN | |
| ISBN | 0-02-421821-9 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | GS 658.83 T822m 1990 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Tull, Donald S. |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing research : measurement & method |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New York |
| Name of publisher, distributor, etc. | Macmillan Pub. Co. |
| Date of publication, distribution, etc. | 1993 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent/Page number | 839 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing research |
| 942 ## - ADDED ENTRY ELEMENTS | |
| Classification | Library of Congress Classification |
| Item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Graduate Studies | Graduate Studies | Graduate Studies | Graduate Studies Section | 12/06/2018 | GS 658.83 T822m 1990 | GS00084 | 12/06/2018 | 12/06/2018 | Books |